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Civicom Marketing Research Services
Your Project Success Is Our Number One Priority
Civicom Marketing Research Services is a global leader in facilitating marketing research worldwide. Our web-enabled and internet-based solutions enable marketing researchers to gather respondents, clients, moderators, and other significant parties to participate in research from wherever they are in the world. Technical know-how, creative thinking, and responsive client service are our key fundamentals. We’ve facilitated virtually every kind of phone or web-enabled marketing research project possible. We set the standard in superior client service and support.
CyberFacility® IDIs and Focus Groups
The quality of your research is very important to you. When you interview respondents in your telephone or web-enabled IDIs or focus groups, you want things to go perfectly. That’s why marketing researchers come to Civicom Marketing Research Services. We are experts in managing both your international and local IDIs and focus groups. Our services are tailored to support the specific requirements of your unique project.
Civicom Chatterbox® Online Research Communities
Civicom Chatterbox® is an online and mobile qualitative research platform for engaging audiences to gain honest and actionable insights. It is ideal for asynchronous discussions where respondents can log in at various times independently to complete a series of activities, such as image markings, polling, and sorting and ranking. Respondents can post comments, images and video. Gamification features are an integral component of the platform, including reward systems.
Front Row™ Mobile Ethnography
Front Row™ lets you engage remotely in ethnography without the in-home intrusion of a videography team that can skew respondents behavior. Get an up-close look at your respondents’ spaces, activities, and key moments of decision without leaving your desk. Engage in a two-way observational conversation with respondents while you view their activity through your computer or mobile device. Invite observers to watch and listen while you conduct the interview.
Civicom ThoughtLight™ Mobile Insights App
A qualitative mobile app for collecting richer in-the-moment insights. Works with both iOS and Android. You can assign respondents activities that include responses in video, audio, photos and/or text. Includes GPS and geolocation, plus off line accessibility for places where there is no data connection. We manage the respondents and the incoming data for you. You can use your panelists and respondents or we can recruit on your behalf.
Mobile Research Surveys
Technology and techniques at odds with mobile attention spans will no longer deliver a return on survey results. It is important to work with a partner that understands how to design a survey to be mobile friendly. Civicom Marketing Research Services is at the forefront of mobile survey design. We have conducted a broad spectrum of mobile surveys on a wide variety of mobile devices in multiple languages.
See Me Navigate™ Mobile Usability/UX Testing
Civicom’s “See Me Navigate” Mobile Usability Insights tool enables you to view a respondent and their mobile device simultaneously online, live, in real time, while the respondent uses apps and websites on their smart phone or tablet. As you follow the respondent’s activity, you can ask questions, probe for details, provide directions and hear what they have to say as the respondent engages in mobile activity.
ShopTalk™ Mystery Shopping
ShopTalk™ is a form of self-administered mobile ethnography research that lets you collect user-generated content through mobile diaries. Researchers get instant feedback from mystery shoppers, when the experiences are still fresh in their minds. Shopper recordings go into our data base where they are sorted by shopper, event, date and time, for you to listen to immediately or later. Recordings are transcribed and posted for your review and analysis.
CiviSelect™ Respondent Recruiting
Our recruiting services are local to global and cover single market to multi-market studies populated with respondents located in the U.S., Canada, Central and South America, Europe, Asia, or the Middle East, in English or a local language. We provide discussion guide analysis, screener writing and review, respondent technology screening, disposition reporting, scheduling and participation guidelines for interviews, focus groups, mobile research and online studies.
Translation Services
Civicom Marketing Research Services operates globally serving over 90 countries. Our staff is experienced at serving clients all over the world in multiple cultures. When it is time for your multi-language project, turn to the global leader in audio facilitation and web technology. We provide simultaneous translation for phone and web IDIs and focus groups plus translation of audio and web recordings.
TranscriptionWing™
We take care of everything, and deliver your transcripts to you via email or your online account. Prioritize each document based on your deadline and budget. We can provide written text in English or a local language. Use our ListenLink™ to click directly into your recording to identify [unintelligible], [inaudible], or [crosstalk] in your document. We are committed to a culture of confidentiality to safeguard your content.
